Design Research and Strategy
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Sociological Images has a great post about product design gone wrong due to stereotypes. Lisa writes that Moto Guzzi motorcycles have created a “lady seat” (I kid you not; that’s what they call it).
Lisa points out, quite rightly, that the only characteristic that makes this a “lady seat” is its size:
So really, it’s just a [...]
Categories: Blog
So-called “design thinking” is the new It-Girl of management theory. It purports to provide new ways for managers and companies to provide innovative, creative solutions to old problems. But design thinking alone will not solve these problems because a lack of creativity was never the issue.
The real issue is one of power.
Design is attractive to [...]
Sometime ago I wrote about designing for time use. I’d like to expand on that post and discuss how contextual cues frequently are erased by poor technology design.
Poorly designed technology is like Vegas: you don’t know what time of day it is because it treats every minute exactly the same. Humans don’t experience time this [...]
Categories: Blog