Design Research and Strategy
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Consumers are “time starved,” as many designers and marketers may know, but there is more to the story than simply not having enough time. The very concept of “down time” carries an important lesson about technology design.
In this post, I analyze the idea of “down time” and the activity of “cottaging” as a Canadian (and [...]
Categories: Blog · anthropology · culture · design · home · interaction design · sociology · technology design · time · time use · user experience
Autumn Rituals: Buying Jeans
Ritual plays an important role in our lives. Emile Durkheim noted in The Elementary Forms of Religious Life that ritual bookends our experience of time:
The division into days, weeks, months, years, etc., correspond to the periodical recurrence of rites, feasts, and public ceremonies.
Time passes, in part, because we create rituals to signal [...]
Categories: Blog · anthropology · brand · culture · home · market research · sociology · time
These late days of August have an unmistakable whiff of Autumn. Like many other times of year, Autumn has a distinct social significance: back to school. But like many other social phenomena, “back to school” is not what it appears to be.
On the surface we see it as a time for children to re-focus, get [...]
Categories: Blog