web analytics

Canadians love spring. If you’re not Canadian, I bet you’re thinking, “Of course they do; everyone does.” Ah but you do not “verstehen” Canada if you say such things. Indeed, I didn’t even “verstehen” Canada growing up on the West Coast — we didn’t even have snow!
Spring is approaching in Canada, and we feel it. [...]

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Categories: Blog · anthropology · class · discourse analysis · goffman · social networks · technology design · web analytics

The data provided through Web analytics offer promise to interaction designers by pointing to potential user experience problems. But interaction designers who think they should base critical design decisions on Web data are misguided at best and downright irresponsible at worst.
Web user experience practitioners recently embraced web-traffic measurement as a user experience research method. This [...]

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Categories: qualitative research · user experience · web analytics

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