by Sam Ladner on July 12, 2011 · 3 comments
in Blog, anthropology, culture, design, ethnography, home, market research, mobile, product design, qualitative research, sociology, technology design
In our work with Ryerson University, we are uncovering some interesting findings about domestic mobile phone use. For example, mobile phones are affecting family management:
Smartphones bind families closer: some participants told us that their texting increased when they upgraded to a smartphone. A discrete text to one’s spouse is easily tolerated in the workplace, making [...]
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ethnography,
gender,
mobile,
sociology
Categories: Blog · culture · ethnography · families · home · market research · mobile · women
by Sam Ladner on May 20, 2011 · 2 comments
in Blog, anthropology, culture, design, ethnography, home, market research, mobile, product design, qualitative research, sociology
Autumn Rituals: Buying Jeans
Ritual plays an important role in our lives. Emile Durkheim noted in The Elementary Forms of Religious Life that ritual bookends our experience of time:
The division into days, weeks, months, years, etc., correspond to the periodical recurrence of rites, feasts, and public ceremonies.
Time passes, in part, because we create rituals to signal [...]
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anthropology,
Blog,
culture,
home,
linkedin,
retail,
sociology
Categories: Blog · anthropology · brand · culture · home · market research · sociology · time
