management

My column in University Affairs has finally been published. In it, I argue that social scientists have both practical and moral reasons to seek out work in the business world:
Social scientists can improve business outcomes by doing what they’ve been trained to do: examine the social practices around the product or service. We are studying [...]

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Categories: Blog · Popular · home · management · organizations · sociology

Social media today can take some wisdom from past research into social networks. Mark Granovetter’s famous sociological study of how people hear about job opportunities found that “weak ties” to friends and acquaintances are actually more beneficial than “strong ties” to family and close friends. Social media marketers need to consider who has weak ties [...]

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Categories: Blog · Popular · anthropology · culture · facebook · home · management · organizations · personas · social media · social networks

The Essence of Interaction Design Research: A Call for Consistency
This post is reproduced from the original Interactions magazine article
It started with an innocent query to the IxDA listserv. Someone was sure they had read an article in Interactions magazine once but could not find it again: Wasn’t there something written sometime by someone about something [...]

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Categories: Blog · Research Methods · culture · design · home · interaction design · management · organizations · personas · qualitative research · quantitative research · sample size

Designing an innovative organization doesn’t necessarily mean a “flat” organization. We tend to believe that innovation and hierarchy are antithetical, but in truth, innovation often thrives in hierarchical organizations. Here are the key ingredients to an innovative organization, whether hierarchical or not.
The Internet: A Democratic Utopia We tend to believe that hierarchy kills innovation and [...]

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Categories: Blog · culture · design · home · innovation · management · organizations · sociology

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