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How did the BlackBerry outage make people feel?

by Sam Ladner on November 1, 2011 · 0 comments

in BlackBerry, Blog, home, mobile, quantitative research, sociology, survey

On or around October 7, BlackBerry users in Europe started noticing problems with their email and BlackBerry Messenger (BBM) service. By October 12, the outage had spread to North America. Not all of BlackBerry’s 70 million customers were affected, but a significant portion certainly were.

BlackBerry Outage Reactions

"How did the recent BlackBerry outage make you feel?"

Copernicus saw an opportunity to understand a little more about the BlackBerry user and their attachment to their smartphone. We decided to strike while the iron was hot! We immediately launched an online survey to get users’ fresh impressions of the BlackBerry outage.

This is the first of several analytical papers we will offer, based on the data collected.


Creative Commons License
BlackBerry Outage Survey Report by Copernicus Consulting Group is licensed under a Creative Commons Attribution-NoDerivs 3.0 Unported License.
Based on a work at copernicusconsulting.net.

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Categories: BlackBerry · Blog · home · mobile · quantitative research · sociology · survey

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